Making it in Central New York
Making it in Central New York is an open-source integrated marketing initiative that encourages all stakeholders (manufacturers, service providers, workers, the general public) to engage in and continue to develop and promote our story.
> Increase business within the region by connecting manufacturers and service providers to one another
> Increase employment opportunities by connecting manufacturers and eager/experienced manufacturing employees to one another
Increase morale and spirit via changing the “conversation” to one of excitement and optimism for our future amongst the general population.
Ultimately, attract smaller manufacturers who can stimulate the local economy by conducting business with CNY manufacturers and perhaps even move to the region utilizing vacant facilities, increasing employment, etc.